SevaBook isn't a Bangalore startup chasing a Series A. It's a tool we'd hand to a friend running a coaching institute — and back personally on WhatsApp.
Over the last decade, our team has built software for small businesses, startups, and one mid-sized SaaS. The project that wouldn't leave our heads was simpler: we knew coaching owners who, every weekend, were drowning in admin work.
One was tracking attendance in a notebook. Another was sending Drive links of recordings into 14 separate WhatsApp groups. A third — running 5 batches — couldn't tell you, without opening 5 spreadsheets, who paid this month and who didn't. They'd all tried Classplus at some point, then quit because it was expensive and pushy. They tried Teachmint, but support was slow and the app didn't feel made for them. So they went back to WhatsApp + Excel + Google Forms — the world's most popular cobbled-together SaaS stack.
Indian coaching owners don't need an EdTech revolution. They need a tool that doesn't make them feel stupid, doesn't lock them in, and replies in plain English when something breaks at 8pm.
That's the whole pitch. SevaBook is what we'd want for a friend.
One dashboard for the coaching owner. One mobile app for teachers. One mobile app for students. Live classes happen in the browser — no separate Zoom link, no app downloads for students. Every class auto-records and lands in the student's app the moment it ends. Attendance is captured during the live class. Fees go through Razorpay so you stop chasing 50 individual payments. Reports are PDFs you can WhatsApp to parents in one tap.
That's the boring core. We deliberately don't ship 73-feature dashboards. If something doesn't move the needle for a coaching owner, it's not on the roadmap.
Some of what makes SevaBook a clean tool is what we've decided NOT to build. These aren't hidden anti-features — they're principles:
We've disabled auto-quiz, auto-summary, auto-transcription. They sound impressive in demos and produce garbage in production. We won't promise what we can't deliver.
Pay month-to-month or year-to-year — your choice. We'll WhatsApp you 3 days before any charge to confirm. No card-on-file gotcha. Cancel by replying "stop" and your data exports automatically.
The "Request a demo" button takes you to a WhatsApp video call with our team — not a sales rep, not a Calendly link to "your account executive." 15 minutes, on your phone screen.
Your students, recordings, fees data, attendance reports — all exportable as CSV/PDF in one click. We delete everything from our servers within 30 days of cancellation. No hostage-taking.
Per-student pricing means we don't push you onto higher tiers — there are no tiers. If we ever feel the need to nudge, it'll be one polite WhatsApp message — never a phone call.
Every customer gets every feature today. If we ever raise the per-student price, current customers stay grandfathered for at least 12 months. Predictable on principle.
We charge a flat per-student subscription (₹50/student/month or ₹500/student/year). That's it. We don't take a cut of your students' fees — Razorpay sends 100% directly to your bank account. We don't sell your students' data. We don't run ads. We don't run an "academy" that competes with you.
This means our incentive is straightforward: keep your coaching running smoothly enough that you stay subscribed next month. No conflict of interest, no hidden monetization.
Phase 1 is simple — onboard 10 institutes in India, learn what's missing, fix it. After that, expand across Tier-2 and Tier-3 cities. We're not chasing investor scale; we're chasing the boring satisfaction of replacing a coaching owner's spreadsheet with something that just works.
If you run a coaching, or know someone who does — let's talk.
We reply within 4 hours on weekdays, often sooner.
15 minutes on WhatsApp video. No sales pressure. Just product on your phone screen.